We spread knowledge
and awareness, to increase
access to screening and reduce the
social cost of cancer.

Chi Siamo -

Specifically designed for companies and institutions, - more Knowledge less Fear is the first digital and transmedial education platform on cancer prevention. It is based on tailored and scientifically validated content, thanks to the partnership with the Italian Association of Cancer Patients - AIMaC.

The innovative teaching methodology links distance learning with emotional engagement. It exploits digital technologies and a multidisciplinary approach with the aim of dispelling false myths about cancer and making 17 million employees in Italy aware of the importance of primary and secondary prevention, reversing the stigma towards disease in a desire for knowledge.

Based on three main concepts (engage, measure, educate) and characterized by a simple and engaging language, the training program enabled by the platform - accessible in the cloud from PC and tablet - has a variety of initiatives and tools that can be combined with each other:

  1. Emotional engagement of employees - with video testimonials of those who have overcome the disease - and storytelling workshops.
  2. Awareness campaigns - starting point to evaluate the cancer risk awareness of the employees and to better target the educational intervention.
  3. Participatory events - which take advantage of an active and experiential learning method thanks to a playful, physical and tangible approach.
  4. E-learning – a multimedia system that allows companies to reach all employees, regardless of the number and geographical location.

Born in 2017 from the experience of Luigia Tauro, manager with a long career in digital innovation and cancer survivor, is a trademark of Prevention For You Srl, an innovative company for social purposes specialized in education, engagement and awareness on the theme of prevention through digital technologies.

Recently, our Participatory Diagrams have been chosen as an awareness tool in the events on prevention and health by the Joint Research Center of the European Commission and the emotional video with the choral history of our cancer survivors won the YouCamera 2019 award for best business video.



31 August 2022

53 giornate con i Diagrammi Partecipati® di, più di 9.000 le persone coinvolte.

31 August 2022

20.000 persone hanno risposto al questionario di Health Coaching® ricevendo una scheda personalizzata con i controlli di prevenzione

25 October 2021 sviluppa il primo modello di advance analytics per la valutazione dei positivi impatti economici della prevenzione oncologica per le aziende. Leggi la news.

30 September 2020

Viene lanciato sul mercato l'innovativo Diario dei Controlli

November 2019

Inclusion of Prevention For You SRL in the Italian special register of innovative startups

June, 16th 2019 receives the YouCamera2019 award for the best corporate video

May 2019

The European Commission chooses to raise awareness on cancer prevention and health - press release

March, 8th 2019 among the startups chosen by SheTech for the 10 Female Founders to keep an eye on in 2019

January 2019 - Health Coaching and Prevention Map® is officially launched on the market

November 16th, 2018

At the 15th Annual Meeting of the German Society for Design Theory and Research - Matters of Communication, presented the results of the research on Participated Diagrams®

October 10th, 2018 wins the 3rd prize at the startup competition of the Mashable Social Media Day Italy 2018

September 22nd, 2018 among the finalists of the Social Startup Competition of D4NP - Digital For Non Profit

July 7th, 2018 among the finalists of the Bayer Grants4App Italiy 2018

May 18th, 2018

Innovation in the methods of education on prevention in oncology: Visual Journalism and Participatory Diagrams - is the author of a chapter of the X Report on the condition of care for cancer patients

March 2018 transmedial education and cancer prevention program is officially launched on the market, +Knowledge -Fear

November 3rd, 2017

The Participated Diagrams® of, the first Visual Journalism project on cancer prevention at an international level, are presented at TEDMED Live 2017

October 21st, 2017

The story of in Luigia Tauro's TED Talk at TEDxSiena 2017

February 4th, 2017 is founded by Luigia Tauro and Valeria Scargetta on World Cancer Day 2017